Sales training isn’t a solution for someone that doesn’t care In a past life I worked for an advertising agency, managing the marketing for a large automotive brand. Some years later, I spent time
It’s fashionable to talk about ‘brand storytelling’ but how many businesses actually succeed at communicating their business/brand narrative either through websites, marketing collateral or sales pitches? Jonny Willox is a student of English Language,
The influence of marketing on sales – writing sales content that I’ve often heard it said that everyone has a book in them – thankfully most of the time, the book stays there. It
How can a sales coach can help improve your sales team? I’m sure the logic of the triage desk is lost on anyone visiting an A&E department anytime from Thursday through Sunday. I’ve been
Clearing out some old storage boxes recently I came across a ‘mixtape’ which for the uninitiated is something described by Urban Dictionary as: “A mix featuring songs that have been carefully chosen, mixed and
Make good use of your time to develop those relevant and important sales skills If the last 4 months has taught you anything, it’s what? To spend more time with family and the ones
The latest podcast on sales strategy has been a long time coming. All in I have recorded 4 and published 3 sales development and sales coaching podcasts in the last 3 months. In that
Sales training for teams and individuals with Shift Control Shift control is a business development consultancy based in Belfast and operating throughout Ireland. The company specialises in sales training courses for teams and individuals
Sales training tips from Irish entrepreneurs In many of our sales training sessions we try and integrate as much diverse content as we can – not just to support the narrative of the discussion
Sales training courses in Belfast Since the start of 2020, I have held a number of training courses throughout the country – mainly in the north. Some of those programmes have been with new