It’s that time of year when business leaders get together for their annual huddle around the crystal ball and begin the painful process of forecasting for 2017. An old boss of mine told me
Sales and marketing is all about telling a good story and influence. As the dust settles on the 2016 US Presidential Election, it just maybe that Donald Trump is a whole lot smarter than
The Importance of Customer Retention Much Business Development (BD) work focuses on customer acquisition but the facts remain that if you look after your existing customers “better” then your overall BD costs decrease and
These are the new “1-in-5” podcasts – a series of 5 minute or less podcasts giving some insights and strategies for better business development. The first one is on the importance of the Customer
How can mindfulness help in your business growth strategy? For most of us, Mindfulness is a recent arrival to contemporary living but the truth is that its been around for a whole lot longer. It
Are you using the right language for your brand and your customer? Ask a brand consultant When it comes to branding, the Joneses have much to answer for. The root of the idiom, “keeping
Last week was a busy one for me with enough variety to remind me that I’m actually very lucky doing what I do. Diversity is hugely important and whilst you don’t always get what
Getting good people in your corner – the benefits of using a sales coach The character played by Burgess Meredith in ROCKY, is arguably one of the better known “corner men” in fact or
Over the last number of months I have been keeping a close eye on the plight of the homeless in Belfast City Centre – if you have been reading my infrequent blog posts and
You really need to be serious about improving your selling skills If you are thinking about getting some sales training for your staff, there are a few things worthy of consideration BEFORE you decide to