Sales and marketing is all about telling a good story and influence. As the dust settles on the 2016 US Presidential Election, it just maybe that Donald Trump is a whole lot smarter than
The power of external perspective when it comes to sales training Birdbox is an award winning studio in the heart of London who produce animated films packed with style, passion and charm. If you
Our big thing is “business growth for SMEs and start-ups” I first came across the story of the fox and the hedgehog in Jim Collins “From Good to Great” Collins paraphrases a Greek proverb
September – more precisely Tuesday, 27th of September, sees Belfast play host to Luke Tyburski, ultra-athlete, motivator, coach and all-round legend of human endeavour. Luke completed The Ultimate Marathon 2,000km of swim, cycle run from
It’s only a mistake if you repeat, right? I remember vividly my first sales job immediately after I left Polytechnic – a telesales job for a lifestyle magazine called Metropolitan, which was distributed at
These are the new “1-in-5” podcasts – a series of 5 minute or less podcasts giving some insights and strategies for better business development. The first one is on the importance of the Customer
Bite-sized insights on business growth and sales strategy I have been listening to a variety of different podcasts over the last few months – from Rich Roll, Michael Gervais to Joe Polish/Dean Jackson and
Ireland has produced many great business success stories, and as proud Tyrone man, I can reference many local companies who have gone on to challenge at national and international level. The latest podcast is
Turning your sales presentation into a great story. I have always considered that ‘sales’ and ‘marketing’ work best together and whilst it is often not the way that a great number of businesses chose
Are you using the right language for your brand and your customer? Ask a brand consultant When it comes to branding, the Joneses have much to answer for. The root of the idiom, “keeping