Sales podcast: Episode 31: Paul McKeever, CEO Continually The latest episode in the autumn series of The Shift Control Podcast is with Paul McKeever, serial entrepreneur and CEO of Belfast-based start up, Continually. I first
“Sponsorship is the future of business” Jackie Fast, Pinpoint: How challenging the norm is the only route to success in selling sponsorship. Only someone who has successfully navigated the choppy (and occasionally murky) waters
I would contest that the role of “brand” in the business development process has long been overlooked. People continually confuse a “brand’ with a “logo” and again with “brand identity” when there really should
I have felt both energised and antagonised by recent political developments here in the North and further afield. The big game is taking place in the USA – we’re not even minor league here
Bite-sized insights on business growth and sales strategy I have been listening to a variety of different podcasts over the last few months – from Rich Roll, Michael Gervais to Joe Polish/Dean Jackson and
Turning your sales presentation into a great story. I have always considered that ‘sales’ and ‘marketing’ work best together and whilst it is often not the way that a great number of businesses chose