On Saturday I presented to a number of GAA clubs and counties on sponsorship and the broad subject of sports marketing. As an amateur sport with professional values the GAA offers an incredible proposition
They are…and you need to watch this. There are some times in your life when you come across a song or a book, which completely changes the way you think about the important things.
I was asked a question last week by an upstanding member of the finance community, roughly paraphrased as “What way do you think the Brexit vote will go?” I would be fairly honest regarding
Interesting and highly relevant infographic from Raconteur.com on the impact of various sporting events in terms of audience, entertainment and commerce. Timely reminder to remind you all that on Saturday 19th March, Tyrone GAA
Tyrone GAA are hosting a sponsorship seminar at Garvaghey, this Saturday 19th – privileged to be speaking at the event and will be discussing opportunities for Counties and clubs to grow the relationship with
So, after much deliberating over pretty much everything, here is the trailer to the Podcast series “Big Business Ideas for SMEs and Start-Ups” The purpose is to share tips, strategies and advice from people
Over the next few days I hope to launch the Shift Control Podcast: “Big Business Ideas for SMEs and Start-Ups” Podcasting is a growing medium and one that I personally have been enjoying over
David Trott is an advertising legend and his blogging is quite a class apart – he gives some really excellent insights and speaks authoritatively always. A narrative from Campaign: Dave Trott is a creative
Leaving the description up to them…Raconteur Media is a publishing house and content marketing agency. Raconteur produces special reports for The Times and The Sunday Times, as well as content marketing solutions for brands
